Zia Credit Union employees surprised folks with random acts of kindness during their‘Best Day Ever’ event Friday at Smith’s in Los Alamos and provided gifts and inspirational cards to members inside their branches and other locations around Los Alamos, Española and Santa Fe. Photo by John McHale/ladailypost.com
Zia Credit Union employees surprise local resident Bob Dryja with a random act of kindness during their ‘Best Day Ever’ event Friday at Smith’s in Los Alamos. Photo by John McHale/ladailypost.com
Zia Credit Union News:
- Zia Credit Union’s Best Day Ever is part of a collective of events taking place across the country to generate 100,000 acts of kindness. This is the first-time community banks and credit unions have come together for a nationwide event, demonstrating their local impact and the scale of their network.
Zia Credit Union, in partnership with Kasasa, hosted Los Alamos’ Best Day Ever Friday, Nov 3. Kasasa, which offers free rewards checking accounts exclusively at community banks and credit unions, joined with community financial institutions across the country to perform 100,000 acts of kindness for the Best Day Ever on Nov. 3.
Zia Credit Union celebrated locally in Los Alamos, Española and Santa Fe. In addition to treating their members to a dose of extra kindness on that day, Zia staff members poped up at local establishments to perform random acts of kindness for strangers. They handed out cards with positive messages on them and a surprise inside. The cards also encouraged the recipient to pay it forward and do their own random acts of kindness.
For their ultimate random act of kindness, Zia Credit Union and Kasasa surprised one member and her family of 8 on the Best Day Ever with a voucher for a weekend trip to Albuquerque, including lodging, meals out, and a trip to the zoo for their youngest son’s 5th birthday.
Local events like Zia’s are part of a nationwide effort to showcase the significance of community banks and credit unions. These events demonstrate how such institutions are integral to the communities they serve and emphasize their role in preserving the vital human connection that is progressively disappearing from financial institutions. They also underscore the scale of the Kasasa network of community banks and credit unions, which cobined represents the fourth largest branch banking network in the country.
“We are excited to be a part of the Best Day Ever to demonstrate how we make a difference in our communities,” said Dwayne Herrera, President/CEO of Zia Credit Union. “We believe in the power of community and the importance of human connection in banking. Through this event, we hope to inspire organizations and individuals to join us in making a meaningful impact in other people’s lives. I invite everyone to look for Zia Credit Union staff out and about in the community doing random acts of kindness on November 3rd.”
“Community Financial Institutions may lack the multi-billion-dollar marketing budgets of giants like Bank of America and Chase,” said Gabe Krajicek, CEO of Kasasa. “But they do have incredibly generous hearts and commitment to serve their communities. Showing up for this event to tell people they matter demonstrates the incalculable ways they show up in their communities every single day. Their personal service paired with Kasasa’s world-class products beat the megabank offerings, help individuals prosper, and make local economies stronger.”
About Zia Credit Union
Zia Credit Union is a member-owned financial cooperative providing financial services to approximately 12,353 members with offices in Los Alamos, Española and Santa Fe. Membership is open to those who live, worship, work (or regularly conduct business in) or attend school in, and businesses and other legal entities located within Los Alamos, Rio Arriba, Taos or Santa Fe counties in New Mexico. To find out more, visit www.ziacu.org.
About Kasasa
Based in Austin, Texas, Kasasa® promotes community banks and credit unions and inspires people to bank locally so they can do more good. An award-winning fintech and marketing services company, Kasasa provides reward checking accounts people love, the first-ever loan with Take-Backs™, and ongoing expert consulting services to community financial institutions. Kasasa serves hundreds of community financial institutions nationwide, representing over 3 million consumer bank accounts across 3,400+ branches in all 50 states. Since 2003, Kasasa financial institutions have given back nearly $3 billion in rewards to Kasasa account holders. For more information, visit www.kasasa.com.
Zia Credit Union employees surprised folks with random acts of kindness during their ‘Best Day Ever’ event Friday at Smith’s. Photo by John McHale/ladailypost.com
Zia Credit Union employees surprised folks with random acts of kindness during Los Alamos’ ‘Best Day Ever’ event Friday at Smith’s. Photo by John McHale/ladailypost.com
Zia Credit Union employees surprised folks with random acts of kindness during Los Alamos’ ‘Best Day Ever’ event Friday at Smith’s. Photo by John McHale/ladailypost.com
Zia Credit Union employees surprised folks with random acts of kindness during Los Alamos’ ‘Best Day Ever’ event Friday at Smith’s. Photo by John McHale/ladailypost.com
Zia Credit Union employees surprised folks with random acts of kindness during Los Alamos’ ‘Best Day Ever’ event Friday at Smith’s. Photo by John McHale/ladailypost.com
Zia Credit Union employees surprised folks with random acts of kindness during Los Alamos’ ‘Best Day Ever’ event Friday at Smith’s. Photo by John McHale/ladailypost.com
Zia Credit Union employees from left, Alicia Morales, Thalia Moraga, Victoria Salazar, Aryanne Vigil and Baby Matousek surprised folks with random acts of kindness during their‘Best Day Ever’ event Friday at Smith’s in Los Alamos. Courtesy/ZCU
Zia Credit Union employees from left, Alicia Morales, Harini Ramakrishnan and Aryanne Vigil surprised folks with random acts of kindness during their‘Best Day Ever’ event Friday at Smith’s in Los Alamos. Courtesy/ZCU
Zia Credit Union employees Valerie Martinez, left, and Thalia Moraga surprised folks with random acts of kindness Friday in Santa Fe. Courtesy/ZCU
Zia Credit Union employees Faye Duran, left, and Andrea Kavanaugh surprised folks with random acts of kindness Friday in Santa Fe. Courtesy/ZCU
Zia Credit Union employees, back row from left, Ashley Fresquez, Julie Gurule, Terese Sisneros, Faustina Suazo, Albinita Romero and Arthur Valencia kneeling were surprising folks with random acts of kindness Friday at the Walmart in Española. Courtesy/ZCU
Zia Credit Union employees Ashley Fresquez, left, and Terese Sisneros surprising folks with random acts of kindness Friday at the Walmart in Española. Courtesy/ZCU
The inspirational card Zia Credit Union employees provided along with gifts to folks in Los Alamos, Española and Santa Fe during their Best Day Ever event Friday. Courtesy/ZCU