Skin Care Column

For decades, cosmetic manufacturers have been bringing advanced skin care to consumers through professional aestheticians worldwide.

Aestheticians have always been on the cutting edge of research anddevelopment.

True skin care is much more than simply using the right products. Aestheticians have always maintained that keeping skin “young” has more to do with lifestyle than just keeping it young-looking through product use.

Only professional aestheticians can effectively deliver this message and explain what it means to protect skin from aggressors that can age it prematurely. They are professionally trained to properly analyze, diagnose and determine the most efficacious skin care regimen and treatment according to skin type and lifestyle. 

Through the years, skin care fads have come and gone, but one desire has remained constant ─ the longing to appear younger and healthier. For the most part, cosmetic science has fulfilled this wish by providing products which moisturize and/or trap moisture in the skin.

However, this past decade has seen significant advances in the cosmetic arena as well as major discoveries of what really causes premature aging. For the first time, efficacious products that go beyond simply plumping the skin up with water are available and consumers are no longer content to accept temporary solutions from “hope-in-a-bottle” products. Science has advanced to the point of being able to offer longer-term solutions through treatments and products that literally seem to turn back the years.

Today, there are serious alternatives to the surgeon’s scalpel – treatments and products which can actually reduce the appearance of skin damage caused by advancing years and /or exposure to environmental aggressors. The use of these revolutionary products with regular visits to your aesthetician, makes warding off further skin damage easier than ever.

For example, the introduction of Retinol in the professional market does offer everyone the opportunity of experiencing the true benefits of advanced skin care. Retinol with its supportive scientific data reminds and retrains skin to act as it did when it was “younger” and healthier. Recommended by licensed aestheticians, a simple Retinol routine will allow users to see a visible improvement in skin radiance and texture. With continued use, Retinol will help maintain a new-found younger-looking and acting skin, preventing further premature skin aging.

June English is a licensed esthetician and owner of Professional Skin Care Choices LLC, at 127 East Gate Dr., in Los Alamos. For more information, visit www.myskincarechoices.com or call 505.507.0124.