Rebecca Latham

GIRL SCOUT News:

Girl Scouts of New Mexico Trails announced Tuesday Rebecca Latham as the new chief executive officer effective March 2.

Latham succeeds longtime CEO Peggy Sanchez Mills, who retired in January after 10 years with the organization.

“After a comprehensive nationwide search, we are pleased to have found the best person to assume leadership of Girl Scouts of New Mexico Trails right here in Albuquerque,” Board Chair Maribeth Thornton said. “Rebecca has a track record of leadership success in New Mexico, and her passion for the future of both our organization and the state is evident in everything she does.”

Latham, a Brownie Troop Leader and former New Mexico Cabinet Secretary, will depart American Mothers, Inc. at the end of February. She has served as the CEO of the DC-based nonprofit for 14 months. Prior to that she led the New Mexico Tourism Department for four years as Cabinet Secretary and CEO, overseeing the development and expansion of the highly successful New Mexico True brand advertising campaign and served for eight years as director of the Tourism and Economic Development in Red River.

“My earliest lessons on leadership and civic responsibility came during my time as a Girl Scout,” Latham said. “I’ve enjoyed passing those lessons on to my daughter and her peers, and I look forward to expanding my love for this organization from our troop of 20 girls to a council of thousands.”

With offices in Albuquerque, Santa Fe, Aztec and Clovis, Girl Scouts of New Mexico Trails serves approximately 6,000 girls and adults across Central and Northern New Mexico. The council serves these 23 counties: Bernalillo, Cibola, Colfax, Curry, De Baca, Guadalupe, Harding, Lincoln, Los Alamos, McKinley, Mora, Quay, Rio Arriba, Roosevelt, San Juan, San Miguel, Sandoval, Santa Fe, Socorro, Taos, Torrance, Union and Valencia.

Girl Scouts of New Mexico Trails is a subsidiary organization of Girl Scouts of the USA. Together, along with more than 100 other Girl Scout councils, their mission is to build girls of courage, confidence and character, who make the world a better place.