Discoveries Action Team Newcomer’s Luncheon Today

A special meeting of the Discoveries Action Team (DAT) 11 a.m. to 12:30 p.m. today in the Pajarito Room at Fuller Lodge.
New members interested in joining the team are invited to come to the meeting and meet team members while enjoying a free lunch, followed by a brief overview of the Los Alamos branding initiative.
Project champions will be available to network with new members and help them learn more about the projects in progress.
Two of the projects in progress are:
  • Creating “Little Shops” – an Indoor Mercado where residents and visitors can gather and vendors can set up small shops; and
  • Creating a Large Poster for visitors to view about the former movie theater in downtown Los Alamos (VFW) – similar to the Big House Poster mounted on the west side of Central Park Square, across from Romero Cabin.
These are just two of the initiatives being driven by volunteers on either Place-Making (enhancing Los Alamos experiences) or Place-Marketing (promoting Los Alamos experiences) subgroups.
The Discoveries Action Team is open to all County residents, businesses and organizations. Members are “champions” for the brand, which incorporates the mindset that Los Alamos is a place that cultivates curiosity and creates aha moments and is represented by the brandline “where discoveries are made.” They share a desire to improve Los Alamos amenities and offerings, and communicate these benefits to future residents, businesses and visitors.
The team meets regularly 11 a.m. to 12:30 p.m. on the third Thursday of each month at various locations. To receive future meeting notices and DAT updates, visit the Subscribe to Newsletters link at and check the box to be added to the Discoveries Action Team monthly email distribution list.
The Discoveries branding initiative is designed to strengthen the reputation of Los Alamos and provide a place for community members to collaborate to make Los Alamos a wonderful place to live, work, play and stay.

Discoveries Action Team goals include:

  • Enhance the Los Alamos “Discoveries” experience;
  • Promote what makes Los Alamos unique;
  • Create a network of community ambassadors; and
  • Market together with a unified voice and shared message.