Work Is Underway For Small Business Saturday


It takes a lot of time and effort to plan for the holidays. That’s why the Small Business Saturday Committee has already started working on the biggest holiday shopping day of the year – the Saturday after Thanksgiving – which is Nov. 25 this year.

Businesses are invited to sign up to participate in the county-wide event that increases awareness of the variety of stores located in this community and encourages residents to shop local.

It costs nothing to register to participate. The benefits include being listed on the Small Business Saturday map, listed on the SBS website, mentioned in SBS social media posts, potentially being the focus of a SBS feature article, potentially being included as a challenge in the SBS Goosechase game, and receiving SBS swag to decorate your store for Small Business Saturday.

To sign up, contact Ufemia Bernal Rios at the Los Alamos Chamber of Commerce at 505.661.4816 or Chamber membership is not required to participate; the Chamber of Commerce just assists in organizing the event.

A SBS tradition in Los Alamos is for the participating businesses to donate a portion of their proceeds from Small Business Saturday to the nonprofit of their choice. This sets Los Alamos apart from all other communities that observe American Express’ Small Business Saturday and gives it a unique nature that makes it more about community.

Businesses select what percentage or flat dollar amount they want to donate, and they select the nonprofit – which can be local, statewide, national or international, animal or people focused. Anything goes, including choosing not to participate in the tradition.

The SBS committee includes Chamber staff, businesses, nonprofits and local media. To share ideas for SBS and serve on the committee, contact Chamber Director Nancy Partridge at 505.661.4872 or

The Los Alamos Chamber of Commerce is a program of the Los Alamos Commerce & Development Corporation, a private, not-for-profit economic and community development organization serving the Los Alamos area since 1983. LACDC serves as the umbrella organization for the Los Alamos Chamber of Commerce, Los Alamos MainStreet, Discover Los Alamos, Los Alamos Small Business Center, Los Alamos Research Park and projectY cowork Los Alamos.

The Los Alamos Commerce and Development Corporation’s mission is to build a vibrant community through a thriving economy by leveraging public and private sector investment to achieve sustainable economic development. LACDC works to drive economic progress by providing services to businesses using its broad portfolio of programs and initiatives.

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